This activated charcoal toothpaste is scientifically verified to safely clean, polish, and whiten your teeth. This toothpaste is fluoride, glycerin and SLS free and Non-GMO.

The essential oils used in My Magic Mud are sourced from growers all over the world. My Magic Mud is able to offer the highest quality organic, wildcrafted, kosher, and fair trade, oils available. They also use a food grade, steam activated coconut shell charcoal powder that is velvety and grit free. The gentle abrasives in My Magic Mud Activated Charcoal Toothpaste are from food-grade diatomaceous earth and bentonite clay, each combined to re-mineralise and clean the plaque off of your teeth, without any of the harsh abrasives used in mainstream toothpaste.

Vegan. Gluten free. Certified with NC (Natural Cosmetics Standard). Made in the USA.